For lively hair color that amazes, choose Wella Color Charm Liquid Hair Color! It's a permanent hair dye that comes in a range of beautiful, wearable hues, from deep, sultry black to vibrant red. You'll find cool and warm tones to choose from. What it does: When used with a hair color developer, this liquid hair color will give you an even color result that lasts. You can expect up to 100% grey coverage with just one application! What else you need to know: This liquid hair color has a delightful, floral fragrance that you'll love! It is also formulated with Liquifuse technology, which securely binds the color molecules to your strands- in short, the color will last and last! It also boosts gray coverage so that multiple color processes won't be needed.

• - Vibrant, long lasting, fade resistant results
• - Long-lasting, true-to-tone color
• - Economical 1:2 mix ratio
• - with Liquidfuse Technology saturates, penetrates
• - Great for toning pure double processed blondes.

Ingredients

WATEREAU, CETEARYL ALCOHOL, GLYCERYL STEARATE SE, AMMONIUM HYDROXIDE, SODIUM LAURETH SULFATE, GLYCOL DISTEARATE, LANOLIN ALCOHOL, SODIUM LAURYL SULFATE, 4-AMINO-m-CRESOL, 2-METHYLRESORCINOL, 2-METHYL-5-HYDROXYETHYLAMINOPHENOL, SODIUM SULFATE, SODIUM COCOYL ISETHIONATE, TOLUENE-2, 5-DIAMINE SULFATE, SODIUM SULFITE, ASCORBIC ACID, FRAGRANCEPARFUM, DISODIUM EDTA, 1-HYDROXYETHYL 4, 5-DIAMINO PYRAZOLE SULFATE.