Developlus Make It Straight Salon Blowout Results. New. Zero formaldehyde. Innovative formula straightens while repairing damaged hair. Lasts up to 20 shampoos. Eliminates curls and frizz. One easy application. Our new breakthrough formula is a straightening system that aligns the bonds in your hair to make them super straight and reflect light for amazing shine. Make It Straight™ has a built-in repair system that deposits protein into your hair shaft sealing the hair cuticle to protect against future thermal damage. Also included: daily finishing oil for extra shine & UV protection.

• - Give your hair a salon-like makeover with this straightening set
• - Its advanced formula helps you get frizz-free hair
• - Infused with essential oils to help reconstruct damaged hair
• - Promotes shine, softness and hydration.